Women in Transport

Reshaping gender balance in transport

Globally, women remain underrepresented in key decision-making roles across almost all industries. At Kinetic, we're determined to change this reality through meaningful action and measurable targets.

We've adopted the Champions of Change Coalition's 40:40:20 vision for gender equality across our entire workforce by 2030. This approach envisions our workforce comprising 40% women, 40% men, and 20% of any or no specific gender.

This ambitious target demonstrates our commitment to creating not just parity, but a truly diverse and inclusive environment where all perspectives are valued and represented.

A culture we’re proud of

Gender balance isn't just about hiring — it's about building a workplace where women can thrive at every level.

We're committed to fair, inclusive hiring that removes bias and actively seeks out diverse talent. We set clear, measurable goals and review our progress every year to make sure we stay on track.

Our Women at Kinetic Action plan aims to:

Make Kinetic an employer of choice for women.
Create onboarding and training to support female drivers through their first year.
Keep women engaged and feeling safe and valued at work.
Offer real career pathways and development opportunities.
Create environments that are welcoming and inclusive for everyone.
Reflect the communities we serve and making sure women's voices are heard.

View Women at Kinetic Action Plan

Women Up Front

We’re putting women up front

Since 2022, Women Up Front has been our flagship training program for increasing female participation in bus driving roles.

The program provides women who have excellent customer service skills but no heavy vehicle experience with paid training to become fully qualified bus drivers within four weeks.

Since its inception, Women Up Front has successfully brought hundreds of women into driving roles, creating tangible change in depot gender ratios. In 2024, we proudly expanded this successful program to New Zealand, further demonstrating our Australasia-wide commitment.

Join our team

Leadership Pathways

We’re developing women leaders

Kinetic is committed to ensuring gender balance extends to leadership roles and the development of pathways for women in leadership. In 2024, our 'Future CEO initiative' brought a new wave of women into Kinetic's leadership team. One of its participants, Keely Abbot reflects on her journey to Kinetic from retail to transportation in this article.

Since then, the program has grown into a full cadetship running across Australasia. Opening doors to careers in transport planning and operational leadership for women at all stages of their journey.

Cadetship Program